SaaS Subscription - Krish Subramanian

Scaling Your SaaS Subscriptions and Billing – with Krish Subramanian [167]

Scaling Your SaaS Subscriptions and Billing

Krish Subramanian the co-founder and CEO of Chargebee, a platform that automates subscription management and billing for SaaS and e-commerce businesses.

Chargebee was founded in 2011 and is based in Chennai, India. To date, the founders have raised $6 million in funding but bootstrapped the business for the first year and a half.

We talk about the challenges faced by businesses in managing their SaaS subscriptions and recurring billing scenarios. And we explore how Chargebee is solving those problems and helping SaaS businesses to reduce customer churn.

The founders knew that they wanted to work together, but it took them 10 years to save enough money and have the courage to finally take the leap and quit their jobs.

And then it took them over a year to launch their MVP because they tried to build too many features. We talk about the lessons they learned from this experience and how they'd do things differently now.

We also explore what it's like to build a SaaS business in India. You don't have the benefits of being in Silicon Valley and you're trying to convince SaaS and e-commerce businesses around the world to manage their revenue with your platform. And they faced a lot of resistance and challenges along the way.

We talk about how they overcame those challenges and what they've done to get over 6000 companies around using their platform.

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