Pitch a Podcast Guest

If you're interested in pitching a guest for our show, we encourage you to read the information on this page carefully before submitting a pitch.

Guest Criteria - B2B SaaS Founders

Here's the general criteria we use to select guests for the show:

1. Founders: must be a founder of a B2B SaaS company. They are still actively involved in running the company, usually as the CEO.

2. SaaS Industry: must be working in the SaaS industry or have experience working with SaaS B2B companies.

3. Annual Revenue: should be at least $500K ARR (if bootstrapped) or at least $1M ARR (if investor-backed).

4. Transparency: the guest faced significant failures and challenges and is willing to talk openly about the ‘good, bad, and ugly'.

Guest Criteria - Subject Matter Experts

A few times a year, we interview experts who can teach a valuable skill to early-stage SaaS founders e.g. sales, marketing, UX etc.

1. Expertise: Must be a subject matter expert with a proven track record in a field that can help early-stage SaaS founders grow and succeed.

2. SaaS Experience: Must have direct experience working with early-stage SaaS startups, helping navigate challenges and achieve key milestones.

3. Specific Topic: Can teach a focused topic e.g., “How to Build a Scalable Email Nurture Funnel” within a 45-minute session.

4. Case Studies: Must be willing to share real-world share case studies and examples to support what they teach.

Note: currently we only do subject-matter expert interviews 4 or 5 times a year and have a long wait list potential guests. 

If your suggested guest meets our criteria, we'd love to hear from you: