Launch Your SaaS & Get Your First $10K Faster

You're feeling overwhelmed trying to launch your SaaS business. You know what a successful outcome looks like, but you don't have a clear path for getting there.

Or you've already launched your SaaS product but are struggling to get customers fast enough. You know your product will help customers, but you can't figure how to find more of them and convert them into paying customers. 

You have no shortage of information and advice on what you should do, but you don't have a way to filter it all down into an actionable plan that's right for you.

You're worried that you're going to waste more time and money. You're worried about making 'rookie' mistakes. Or you're just feeling 'stuck'.

You're not alone. Most founders go through similar changes when starting out.

And many of them were able to overcome those challenges.

If they could do it, then you can do it too.

You might just need a little help to get there.

Just image if this time next year, you've not only launched your SaaS business, but you're also generating monthly recurring revenue.

Imagine if you've gone from being overwhelmed and second guessing your every move, to have a great growth plan in place that you're executing with confidence.

What would that mean for your business?

What would that mean for you personally?

SaaS Club Launch is a 12-week group coaching program for new and early stage SaaS founders. The goal of the program is to help you launch the right product for the right market and get to your first $10K in revenue as quickly as possible.

Online Training + Group Coaching = SaaS Club Launch

1. Build a Foundation

We'll start by forming a problem hypothesis which defines both the problem and solution you're proposing. We'll uncover and identify all assumptions that you're currently making. And we'll create your target customers' profile to help you get focused.

2. Find Your Customers

Next we’ll look at how to find your target customers. Once you're clear about your target customer, it's much easier to find them. We will explore different ways to find those customers. And then we'll work on an outreach plan to get those customers to talk to you.

3. Talk to Customers

A critical step is to interview your prospective customers. This will help you to validate your hypothesis, better understand their needs and figure out if they will buy your product. You'll learn how to run these interviews, ask good questions and know when people aren't telling you the truth.

4. Build Your MVP

One of the mistakes that new founders make is spending too much building their minimum viable product. We’ll walk through how to design, develop and ship an MVP fast! And we’ll look at different ways you can build your MVP and how to find the right resources.

5. Create a Value Proposition

When you don't have a strong value proposition, prospects ignore you. We'll work on creating a strong value prop that maps directly to your prospect's needs and pains. We'll identify ways you can differentiate your product. And we'll develop your messaging so you can present a compelling story that attracts customers.

6. Set Your Pricing

Setting the pricing for your SaaS product can be challenging. We'll focus on developing a value-based pricing strategy that builds on the value proposition work. We'll select the right pricing model for your SaaS product and formulate pricing that's easy to understand and maps directly to the value your product delivers.

7. Build Your Product

Turning your MVP into a 'real' product is challenging for many new and early stage founders (both technical & non-technical ones). In this lesson you'll learn some key frameworks, principles and best practices to design your product, prioritize features, hire a great developer and build the right product on time and budget.

8. First (or Next) 10 Customers

In this lesson we look at the fastest way to get your first (or next) 10 customers. This is where all the work you've done so far comes together to enable you to close initial sales and start generating some recurring revenue. You'll finally go from an idea to a 'real' business with paying customers.  

9. Setup Your Funnel

Then we’ll develop your sales funnel. We’ll look at the each stage of the buyer’s journey and how to map that to a sales funnel that works for your business. Whether you're selling on your website or doing outbound sales, you'll build a sales funnel that's right for your business. 

10. Fill Your Funnel

With your marketing & sales funnel in place, you're ready to start scaling your growth marketing efforts. You'll identify the best traction channels and strategies to attract and acquire leads. And you'll learn to test and optimize your best traction channels to get a steady flow of traffic, leads and sales through your sales funnel.