SaaS Chatbot - Max Armbruster

How a SaaS Chatbot is Turning Conversations into $100K MRR – with Max Armbruster [175]

How a SaaS Chatbot is Turning Conversations into $100K MRR

Max Armbruster is the founder and CEO of TalkPush, a SaaS recruitment platform that leverages the power of messaging and social media to help businesses that need to hire large numbers of employees.

Max used to interview hundreds of candidates on the phone every year. It took up a lot of his time and at the end of each day he felt drained. He desperately wanted to use technology to make hiring more productive, but he couldn't find anything that didn't create unnecessary barriers between him and the candidate. So he kept calling.

In 2014, he released the first prototype of TalkPush and sold it to a small call center. The product would call candidates and use an interactive voice response service to ask them screening questions.

One day during lunch with his team, someone mentioned that Facebook had launched a platform that enabled you to build and integrate chatbots with Facebook Messenger. Max hadn't heard about this before, but immediately he knew that this was what they needed. So before they finished lunch, Max had already told his team that they needed to stop what they were doing and start focusing on building a chatbot.

From its humble beginnings in 2014, TalkPush has used its SaaS chatbot technology to develop a business that's doing over $100,000 in monthly recurring revenue.

We talk about how he took a pain that he was personally experiencing and turned it into a business. And we have a great discussion on the ups and downs of building a million dollar SaaS business and the lessons he's learned along the way.

I hope you enjoy the interview.

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