The SaaS Podcast

SaaS Marketing Plan - Allan Dib

The 1-Page SaaS Marketing Plan – with Allan Dib [193]

The 1-Page SaaS Marketing Plan

Allan Dib is a serial entrepreneur, marketer, and author of the book The 1-Page Marketing Plan: Get New Customers, Make More Money and Stand Out from the Crowd.

To build a successful SaaS business, you need to stop doing random marketing' and instead follow a reliable plan for rapid business growth. But creating a SaaS marketing plan can often be a difficult and time-consuming task for early-stage SaaS founders.

Allan wrote the book with direct response marketing in mind. However, in this interview, I talk to him about how to take the best of his 1-page marketing plan concept and make it work for SaaS businesses.

So in this episode, you'll learn a simple step-by-step process for creating your own SaaS marketing plan – that's literally one page. Allan starts with the big idea and then walks us through each stage of creating a marketing plan.

And he makes the entire process simple and fast.

So if you've been struggling to create a great SaaS marketing plan for your business or want to go back and refresh your marketing, then this episode is for you.

I hope you enjoy it!

The Show Notes

SaaS Club Plus – Member Spotlight

In this episode, we feature SaaS Club Plus member Steve Shepherd, the founder of Scaflog.

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