The SaaS Podcast

The 1-Page SaaS Marketing Plan – with Allan Dib [193]

SaaS Marketing Plan - Allan Dib

The 1-Page SaaS Marketing Plan

Allan Dib is a serial entrepreneur, marketer and author of the book The 1-Page Marketing Plan: Get New Customers, Make More Money and Stand Out from the Crowd.

To build a successful SaaS business, you need to stop doing random marketing' and instead follow a reliable plan for rapid business growth. But creating a SaaS marketing plan can often be a difficult and time consuming task for early stage SaaS founders.

Allan wrote the book with direct response marketing in mind. However, in this interview I talk to him about how to take the best of his 1-page marketing plan concept and make it work for SaaS businesses.

So in this episode, you'll learn a simple step-by-step process for creating your own SaaS marketing plan – that's literally one page. Allan starts with the big idea and then walks us through each stage of creating a marketing plan.

And he makes the entire process simple and fast.

So if you've been struggling to create a great SaaS marketing plan for your business or want to go back and refresh your marketing, then this episode is for you.

I hope you enjoy it!

The Show Notes

SaaS Club Plus – Member Spotlight

In this episode, we feature SaaS Club Plus member Steve Shepherd, the founder of Scaflog.

Omer Khan

Hi, I'm Omer, the founder of SaaS Club and host of The SaaS Podcast. I help early stage founders and entrepreneurs to build, launch and grow successful SaaS businesses. Join me on this journey.