How the Co-Founders of Optimizely Went from Idea to First Customer in 1 Day
Pete Koomen is the co-founder and CTO of Optimizely – a leading website optimization and A/B testing platform. The company was founded in 2010 and to date has raised over $88 million in funding. Optimizely has over 8000 customers, including major brands such as Salesforce, Disney, and Starbucks. Prior to launching Optimizely, Pete worked at Google for 3 years.
Your Roadmap to $10K MRR (No Shortcuts. No BS. Just Proven Strategies.)
Join founders building real SaaS businesses with sustainable growth strategies that actually work.
What You Get:
✓ Weekly group coaching calls with direct feedback
✓ Proven frameworks from founders who've done it
✓ Private community of founders on the same journey
✓ Direct message access to Omer when you need help
This isn't a get-rich-quick scheme. It's real work with real support.
Success Quote
- “Make something people want” — Paul Graham
Book Recommendation
- “The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers” by Ben Horowitz
Links, Resources & People Mentioned
- Optimizely
- Carrot Sticks
- Dan Siroker – @dsiroker
Contact Information
Recommended Podcast Episodes
- SaaS Founder Lessons: On Startup Failures, Vulnerability & Leadership - with…
- Overcoming the Challenges of a Female-Founded SaaS Startup - with Rachel Liaw [253]
- How to Grow Your SaaS Startup with Facebook Ads - with Aaron Zakowski [214]
- Skyflow: Lessons on Launching a New SaaS Product Category - with Anshu Sharma [363]
- OnRamp: From No-Code MVP to 7-Figure B2B SaaS - with Paul Holder [434]
- Lessons on Marketing a SaaS App with Zero Marketing Budget - with Erik Christiansen [162]
- Userflow: Bootstrapping a No Code SaaS to 7 Figures - with Esben Friis-Jensen [291]
- From Bootstrapping Struggles to a $60M Exit and Beyond - with Bob Moore [396]
- Airbase: From Solo Founder to 8-Figure ARR SaaS - with Thejo Kote [381]
- A Data-Driven Approach to SaaS Sales Management - with Pete Kazanjy [278]