How a Non-Technical Founder Bootstrapped a 6-Figure SaaS Business

Brecht Palombo is the founder of Distressed Pro, the home of BankProspector, a SaaS application that provides access to real-time updates for real-estate financials from some 14,000 banks and credit unions. He founded this business in 2009 and today has built a 6-figure business which he runs from on the road while traveling full-time with his wife and kids.

Key Talking Points

How Brecht transitioned from being an auctioneer to a full-time non-technical software entrepreneur.
Why focusing on a “niche of a niche of a niche” market has been critical to the success of Distressed Pro.
How the first version of the product was a PDF document which Brecht was able to charge around $200 to each customer.
Why Brecht regrets having started building the BankProspector product too soon and why he wishes he'd waited longer.
How Brecht was able to show with data how his lack of focus directly impacted the growth of his software business.
Why Brecht believes that it's critical to invalidate your product ideas instead of validating them.