AgentSync: From $5K Customer to SaaS Unicorn in 3 Years

Jenn Knight is the co-founder and CTO of AgentSync, a company modernizing how insurance companies handle agent licensing, compliance, and onboarding.

In 2018, Jenn was working at Dropbox while her co-founder (and now husband) Niji was at Zenefits. He saw firsthand how insurance companies were struggling to keep their agents licensed and compliant. No one had figured out a good solution.

Niji became so convinced there was an opportunity that he quit his job to work on the idea from their kitchen, while Jenn kept her day job at Dropbox and built the product evenings and weekends.

As tech outsiders trying to break into the insurance industry, they got a lot of pushback. People kept telling them this wasn't even a real problem.

After months of building the product and talking to potential customers, they finally landed their first customer who paid $5,000 a year for their solution.

But everything changed after a product demo when insurance professionals started listing all the ways AgentSync could make their lives easier. Their excitement showed the co-founders they were onto something big.

In late 2019, the couple took a huge leap of faith. When they found out Jenn was pregnant, she quit her job at Dropbox. They decided to move to Denver, where they'd both work on AgentSync full-time without any funding lined up.

The timing seemed terrible. The pandemic hit just months later, but instead of failing, they thrived. They raised their seed round and grew to 35 employees by the end of 2020, then to over 100 the following year.

Today, AgentSync has achieved unicorn status, pulls in eight-figure revenue, has over 250 customers, and employs more than 200 people.