How to Scratch Your Own Itch and Build a 6-Figure SaaS Business
Josh is the co-founder of Kickoff Labs, a lead generation platform which provides easy-to-set-up landing pages, combined with lead capture forms and email marketing to help you grow your customers. Josh and his co-founder Scott, launched Kickoff Labs in 2011 and since then have helped their customers generate over 3 million leads.
Key Talking Points
- Why Josh decided to quit his job and start a software business when his baby was just 6 months old.
- How many aspiring entrepreneurs are building minimum viable products (MVP) without the “viable” part.
- How the idea for Kickoff labs came from the founders trying to solve a problem they were having themselves.
- How Josh and his co-founder Scott effectively positioned their product in the market against their competitors.
- What the founders did when their first month after the ‘big' launch generated just $10 in revenue.
- How Josh marketed their product and acquired the initial customers in a very non-scalable way.
- How Josh and Scott grew the business and acquired over 1000 paying customers.
Getting to $10K MRR
Weekly coaching, proven frameworks, and a community of early-stage founders.
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Scaling to $1M ARR
Strategic guidance, direct mentorship, and a peer group of 6-figure founders.
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Success Quote
- “Do or do not. There is no try.” – Yoda
Book Recommendation
- “The 4 Hour Work Week” – Tim Ferris
Links & Resources Mentioned
Contact Information
- Josh Ledgard – @joshledgard
- Omer Khan – @omerkhan
Recommended Podcast Episodes
- PSPDFKit: Bootstrapping a SaaS $20K to $1M ARR in 8 Months - with Jonathan Rhyne [407]
- Overcoming the Challenges of a Female-Founded SaaS Startup - with Rachel Liaw [253]
- TeamGantt: Bootstrapping a 7-Figure SaaS with Focus and SEO - with Nathan Gilmore [427]
- SaaS Idea Validation: How to Ask Customers Good Questions - with Rob Fitzpatrick [206]
- Perseverance in SaaS: Navigating Pivots, Exits, and New Ventures - with Jake Stein [404]
- Airbase: From Solo Founder to 8-Figure ARR SaaS - with Thejo Kote [381]
- 7 Key User Flows to Unlock Your SaaS Growth - with Peter Loving [410]
- Whooshkaa: Launch & Differentiate Your SaaS in a Crowded Market - with Rob…
- Airplane: The Importance of Founder-Market Fit in SaaS - with Josh Ma [370]
- Bootstrapping a SaaS in a Market with Well-Funded Competitors - with Michael Cooney [282]